Nike Shops Hurley For Potential Sell

Nike is reportedly considering the sale of its surfwear brand #Hurley International according to sources close to the discussion. As Reuters reported, Nike declined to comment on the amount it could fetch for Hurley. The sportswear giant purchased the brand from Bob Hurley in 2002 for an undisclosed amount of money as it sought to venture into the surfing, skating, and snowboarding industries further. Today, #Nike is examining an outright sale of Hurley following an increasingly neglected surfwear market as the fashion industry shifts towards other household sportswear and streetwear names.